Tuesday, November 17, 2009

Alltop and Retweets

This week on net@night, Leo and Amber spoke with Guy Kawasaki about a barrage of issues dealing with tech. One issue to start off was the announcement from twitter to incorporate a “retweet” feature. This would allow for twitter`ers to simply click a button to retweet something from another person. This would eliminate the various formats that had been developed by the users of twitter. The retweet function was not something that was not designed by the twitter creators. Rather, the online community developed the lingo and the concept of retweets and twitter is following through by adding it into their program. Guy Kawasaki is an amazing techie that is the creator of Alltop.com, a website that compiles all the great tech news throughout the internet. Kawasaki has a great business model using twitter to post interesting tweets that direct them to his website, Holy Kaw! Kawasaki has ads to other related items and links to the topics that he is discussing. This generates revenue by selling personalized ad-spaces as well as links to websites which I’m sure he is drawing some revenue off of. This concept is very interesting and appears to be working, thou he does admit that he is not making Leo Laporte money.

5 comments:

  1. The retweet option should improve Twitter for all users. It will add convenience and eliminate the other various formats. Guy's website is also a good idea and a great way to bring in revenues.

    ReplyDelete
  2. Another news aggregator, ho hum.

    The twitter feature is nice, it cuts out a lot of the hassle of retweeting.

    ReplyDelete
  3. The best part of this blog was "the online community developed the lingo and the concept of retweets and twitter is following through by adding it into their program." Sometimes users have great ideas and companies need to follow through. The Alltop.com Web site was very interesting. You can build your own topic with MyAlltop and a tutorial is provided. Very timely interesting site.

    ReplyDelete
  4. Agreed. What better way to develop a product that consumers will enjoy than to do what they tell you they want. No more copy and paste nonsense, just "retweet".

    ReplyDelete
  5. I'm not a user of Twitter, but I listened to this podcast too and I thought it sounded pretty cool. It seems the feature cuts out the whole "copy and paste" idea and replaces it with a quick and simple "tweet-back" option.

    ReplyDelete